There is a shortage of original African content in the digital space. People are not telling the African story to the world. Everyone is either creating comedy content, a short film or a viral video about events happening in the world. In this course, we will take our students through the art of creating indigenous stories of Africa that will help them expose its diverse culture, tradition, history, suffering, victories and businesses. The story is designed to put Africa in a positive light and create opportunities for African content creators. Some of the questions we will be exploring are
- What is your African story?
- Why do you want to tell it?
- Who is your target audience?
- Why talk about Africa?
- What platforms or channels will you focus on?
- Why is originality important in this context.